ckIN2U

Mimicking the sultry and promiscuous ad campaign, this project allowed the user into the apartment of last night’s hook-up. This spot led the user through the clear plastic of a loft under construction.

Once inside, users could snoop through the sexually ambiguous tenant's stuff. The site also included widgets such as a count-down clock and compatibility test which could test your compatibility with a friend on Facebook.

Budget did not allow for a photoshoot or 3d renders, so every part of the room was photographed and comped together into a seamless environment.