Sally Hansen Color that Cares

Sally Hansen wanted to highlight their relationship with DKMS, the world’s largest bone marrow donor center, by hosting a record breaking mass manicure.

After leading the design for the pitch creative to win the job I followed through on the final product designing event graphics, managing production and designing the microsite.

Check out the video I created to see how this project came together and affected the lives of people living with leukemia through this manicure with a mission.